The concept of Hainan Lao (海南佬) is inspired by the renowned Wenchang Chicken Rice from Hainan Island. The brand image is crafted with three main colors —predominantly white, complemented by black and red—to convey a sense of approachability and brightness.
In terms of interior design, simplicity takes precedence. The store features murals predominantly depicting scenes from Wenchang Old Street, with simple brushstrokes outlining authentic shop houses and daily life. It's as if stepping into the store transports you to Hainan Island for an authentic Wenchang Chicken Rice experience.
海南佬的理念来自海南岛的著名文昌鸡饭。
我们在品牌形象设计上使用三种颜色，大量的白色，衬托于黑和红，带出亲民和亮白的感觉。
在室内设计方面也以简约风为主，店里有副以文昌老街为主的壁画，简单的笔触勾
勒出道地的店屋和民生。
仿佛把你带去海南岛享用一餐正宗文昌鸡饭。
